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Brand Manager

Job Title: Brand Manager
Contract Type: Permanent
Location: Kuala Lumpur
Industry:
Salary: RM7,000 - RM10,000
Contact Name: Henna Nittya Mathavan
Contact Email: henna.mathavan@ellwoodconsulting.com.my
Job Published: March 20, 2019 11:04

Job Description

About our client 

Established in 1986, our client is a market leader within the retail industry and was recently awarded the largest retail chain in its field, by the Malaysian Book of Records. Through continuous expansion, they have built a base of 5 concept stores with a network of more than 70 branches nationwide.

 

About the role 

This leading retail chain is looking for a vibrant and enthusiastic brand manager to lead and manage the Products and A&P Department. The right candidate will be someone who is passionate about the retail industry and has creative branding strategies to bring to the table. You will be working as part of a dynamic team to further ensure the brand development and making key decisions that impact the financial performance. 

 

Your responsibilities

  • Ensure the brand development and responsible for the key business drivers in Sales, Profit & Inventory. 

  • Planning the Marketing and Promotion Strategy.

  • Consumer purchase trend reporting.

  • New product development – utilize customer driven insights to drive long term growth of the brands.

  • Establish performance specifications, cost and price parameters, market applications and sales estimates.

  • Measure and report performance of all marketing campaigns, and assess against goals (ROI and KPIs).

  • Brainstorm new growth strategies.

  • Leverage on supplier brand awareness to increase outlets / counters’ sales.

  • Conduct regular Product Training and information updates to the floor staff.

  • Conduct regular store visits to understand the buying trends of the consumer.

 

You will have

  • Minimum Diploma/Degree in Marketing/Business Management or equivalent.

  • Minimum 3 years working experience in the retail business.

  • Driven and self-motivated. 

 

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