About our client
Our client is a global manufacturing company focusing on specialty fats.
About the role
You will be optimizing our client’s overall marketing strategies. You will develop and implement a leading marketing strategy that echoes the overall vision of the business, identifying new opportunities for the company.
Prepare and deliver marketing plans within key objectives.
Build brand awareness and identify potential brand marketing opportunities.
Execute the marketing plan and play a key role in developing the plan by Involving key stakeholders for the product at each stage of the plan, and reporting results once completed.
Generate and execute marketing campaigns across social media platforms such as LinkedIn, Twitter, YouTube, etc.
Liaise with media, printers, and publishers as required and manage the production of marketing materials such as Digital Brochures, print brochures leaflets, flyers, posters, and newsletters, including e-newsletters.
Own the execution of Annual Marketing Calendar.
Liaise with events coordinators to maximize visibility at conferences, receptions, and exhibitions, including compiling product and literature lists to display or demonstrate.
Attend key conferences to manage booth, do customer interviews and focus groups.
Monitor competitor activity and generate leads with various initiatives for products & Solutions.
Have good knowledge of Excel & working experience in Photoshop designing & Editing.
You will have
Min 5-7 years of working experience in any industry with broaden knowledge of food application/market trends.
Bachelors/master’s degree in marketing/Communications or Relevant academic qualification with relevant professional experience.
Self-motivated, driven, independent and result oriented.
Good command of spoken English with solid writing skills to write reports, training & procedures materials.
Effective communication skills.
Able to travel as required to achieve business objectives.
Able to lead, work independently, and as part of a team, a good team player in a multicultural environment.